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DealerSocket Acquires FEX DMS

SAN CLEMENTE, Calif. - February 26, 2015 - DealerSocket today announced the acquisition of FEX DMS, a powerful automotive dealer management system (DMS) for independent dealers.

Established in 2001, FEX DMS is the first and only fully integrated, web-based automotive DMS that includes an integrated loan origination platform designed exclusively for independent dealers.

“FEX DMS has established proven solutions that are simple, powerful, and affordable for independent dealers,” said Jonathan Ord, CEO of DealerSocket. “They are very passionate about the day-to-day operations in the automotive industry. Being a pioneer and powerful addition for the independent space, FEX DMS has helped large and small independent dealers grow relationships with their customers. This acquisition is just another step in authenticating our ability and dedication in providing the best solutions needed to make life simpler and more affordable for dealerships within the independent market.”

“We are pleased with the opportunities that this partnership creates,” said David Huber, president and CEO of Finance Express. “It particularly helps with the ability to more aggressively promote and distribute our best-of-industry dealer management software.”

To learn more about DealerSocket’s acquisition of FEX DMS, visit or call 866-599-2007.

About DealerSocket
DealerSocket provides dealerships with a single automotive platform containing marketing, sales, service, customer experience, and data mining solutions. More than 185,000 users at over 6,500 auto dealerships throughout the U.S., Canada, and Australia are optimizing their dealership with in-depth statistics to save critical time and money, while increasing sales and staff effectiveness, all powered through DealerSocket. For more information, call 775-473-6622, visit, join us on, follow us on Twitter at @DealerSocketCRM, or like us at

The FEX DMS suite of products is a highly integrated technology solution of a robust inventory management system, sophisticated deal processing, unsurpassed BHPH module, high powered lender portal connectivity, comprehensive electronic payment system, and a full featured reporting engine. The comprehensive program provides dealers online access to a single, seamless solution and insures a safe and secure environment for participating lenders.